The American Advertising Awards: CLT

Role: Designer & Developer

Mythic was chosen as the creative partner for the American Advertising Awards (formerly the Addys) hosted by the local Charlotte American Advertising Federation. As part of the team, I was primarily responsible for designing and building the emails that went out to AAF Members throughout the course of the call for entries and show.

The emails were built in a responsive framework allowing them to be viewed correctly across a wide range of email clients including Outlook, Gmail, Apple Mail, iPhone, and Android devices.

Throughout the project, I jumped in to assist on various aspects of the show. This included creating a site to pull Instagram photos with the hashtag #becomethechosen during the live show, helping to create handmade wax sealed invitations, and coding the emails to be delivered through the AAF’s email system.

I also designed and built the separate final site for the production taking photos published to Instagram and aggregated them to one website. The photos displayed the winners of different awards and categories. The site was written in PHP with proprietary code written by me.

Winners Website

Email Designs

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